Our Story

FinVisor was founded in 2010 with a clear mission: to provide South Africans with accessible, transparent, and personalized financial guidance. We recognized that many individuals and families were struggling to navigate the complex financial landscape and needed a trusted partner to help them make informed decisions.

Over the past decade, we've grown from a small team of three advisors to a comprehensive financial consultancy serving clients throughout South Africa. Throughout our growth, we've maintained our commitment to putting clients first and delivering advice that is both technically sound and practically applicable.

Our approach has always been to combine global best practices with deep local knowledge. We understand the unique challenges and opportunities within the South African financial environment, from regulatory considerations to market dynamics. This blend of international expertise and local insight allows us to provide solutions that are truly relevant to our clients' needs.

FinVisor team members in office

Our Mission

To empower South Africans to achieve financial well-being through personalized guidance, education, and innovative solutions that address their unique needs and circumstances.

We believe that financial security is not just about wealth accumulation, but about creating a sustainable plan that aligns with your values and supports your life goals. Our mission is to be your partner in this journey, providing the expertise and support you need to make confident financial decisions at every stage of life.

Our Values

  • Integrity

    We uphold the highest ethical standards in all our interactions, providing advice that is in our clients' best interests, even when it's not the easiest path.

  • Excellence

    We are committed to continuous learning and professional development to ensure we provide the most current and effective financial strategies.

  • Empathy

    We take the time to understand our clients' unique situations, concerns, and aspirations, recognizing that financial decisions are deeply personal.

  • Transparency

    We believe in clear communication about our processes, recommendations, and fees, ensuring our clients fully understand their financial choices.

Our Approach to Financial Planning

1. Discovery Consultation

We begin by listening carefully to understand your current financial situation, your goals, concerns, and values. This initial conversation helps us establish a foundation for your personalized financial plan.

2. Comprehensive Analysis

Our team conducts a thorough analysis of your financial information, including assets, liabilities, income, expenses, investments, insurance coverage, and tax situation. We identify strengths, gaps, and opportunities.

3. Strategy Development

Based on our analysis and your goals, we develop a comprehensive financial strategy with specific recommendations across various aspects of your financial life. We explain the rationale behind each recommendation.

4. Implementation

With your approval, we assist in implementing the recommendations, coordinating with other professionals (such as lawyers or accountants) when necessary. We ensure that each action aligns with your overall strategy.

5. Ongoing Review & Adjustment

Financial planning is not a one-time event. We schedule regular reviews to track progress, assess performance, and make adjustments as your life circumstances change or as market conditions evolve.

Our Credentials

Professional qualifications that ensure the highest standards of financial advice

Certified Financial Planner (CFP®)

The CFP® designation is the most respected credential in the financial planning profession. It requires extensive education, experience, and adherence to high ethical standards.

Chartered Financial Analyst (CFA)

The CFA designation represents expertise in investment analysis, portfolio management, and advanced financial analysis. It's recognized globally for its rigorous standards.

Financial Sector Conduct Authority (FSCA) Licensed

Our firm is licensed by the FSCA, ensuring we meet all regulatory requirements for providing financial advice in South Africa.

Ready to Work with Our Expert Team?

Schedule a no-obligation consultation to discuss your financial goals and how we can help you achieve them.